Overview

Greensboro, North Carolina, Under the supervision of the Marketing Manager for the Bryan School of Business and Economics at  UNCG , the  Marketing Coordinator  will work closely with marketing and recruitment stakeholders to drive awareness and generate demand for the Bryan School’s undergraduate programs with focus on online transfer students. The Marketing Coordinator will carry out the daily operations of marketing and promotional content and communications to prospective undergraduate student audiences. The general areas of focus for this position will include promotional advertising campaigns; email and social media initiatives; as well as various digital and print marketing/recruitment materials. Minimum Qualifications
BACHELOR’S  DEGREE  IN A  DISCIPLINE   RELATED  TO  THE   AREA  OF  ASSIGNMENT ; OR  EQUIVALENT   COMBINATION  OF  TRAINING   AND   EXPERIENCE .  ALL   DEGREES   MUST  BE  RECEIVED   FROM   APPROPRIATELY   ACCREDITED   INSTITUTIONS .
Preferred Qualifications

Bachelor’s degree in marketing, communications, journalism, or business
Minimum of 2 years of related industry experience
Ability to create content for and report on efficacy of digital marketing, email, web, and social media
Excellent written, verbal, and interpersonal communication skills
Experience with graphic design and video editing tools such as Illustrator, Photoshop, InDesign, and Premiere preferred
Project management experience
Experience with  CRM  platforms

 
 

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